SEO Zeitgeist

Optimizing For Bing

Saturday, 10. 10. 2009  –  Category: SEO

How are your referral stats looking? Noticed more traffic from Bing lately?
According to a Nielsen report last month, Bing is growing faster than any other search engine. It was reported Bing had 10.7% of the total search market, up 2% from the month before. Yesterdays report from Hitwise suggests Bing has since dropped to around [...]

Click Economics: The Last Click

Saturday, 10. 10. 2009  –  Category: SEO

Sorta an old post that I forgot to publish until today! Having the site closed to new members has given me time to start working through a few of my almost done posts that were never published yet. It’s hard to have time to do everything while growing a few businesses.
Media has traditionally [...]

Cashing In with Other People’s Content: The Benefits of UGC

Wednesday, 10. 7. 2009  –  Category: SEO

A lot of folks still don’t quite understand the benefit of having user-generated content on your site. It seems logical to have someone else do the work for you, doesn’t it? They create the content and you reap the benefits of indexed pages, better rankings and more sales…or, in growing cases, a book deal. [...]

Is Digg the Google of Social News Sites?

Wednesday, 10. 7. 2009  –  Category: SEO

BusinessInsider.com has a chart stating that Digg received 17.4 million unique visitors in August 2009, easily eclipsing other social news sites. Its dominance in the social news sphere brings to mind another company…
Top Search Engines According to a July 2009 comScore Search Report:

Google (65% market share)
Yahoo! (19.6%)
Microsoft/Bing (8.4%)
Ask (3.9%)
AOL (3.1%)

Top Social News Sites Based on [...]

Digg Adds No-Follow to Combat Spam

Wednesday, 10. 7. 2009  –  Category: SEO

Digg made a change to their site today, adding the no-follow attribute to all external links until they felt sure the link was safe.
They also issued a statement about the change on their blog and even went as far as to speak directly to SEOs, saying they would indeed lose some of the authority they [...]

Yoda’s Ultimate Tool List: Competitive Research

Wednesday, 10. 7. 2009  –  Category: SEO

An SEO�s best friend (other than a stiff drink) is a good tool. Tools save us time and energy and streamline the process so we can get to making money instead of researching. They provide the information you need when you need it. But it is important to remember that knowing when to use a [...]

Yoda’s Ultimate Tool List Part II – Keyword Research

Wednesday, 10. 7. 2009  –  Category: SEO

Okay, so it has been a little more than a week since Part I, but SES NY takes a long time to recover from.
There are a ton of keyword research tools and tool lists out there, but it is still incredibly important to have all of your tools in one place. There are a lot [...]

Google Ad Planner

Wednesday, 10. 7. 2009  –  Category: SEO

Google Ad Planner has been beta testing for more than a month now, but there still isn’t a lot out there about it except for 1 greatpost and an even better rant, so I decided to check it out for myself.
At first, it looks amazing. The data is easy to find, easy to sort and [...]

How to Fix a Website with a High Bounce Rate

Tuesday, 10. 6. 2009  –  Category: SEO

If you have a high bounce rate on your website, you’re not alone. Analyzing the underlying factors which lead to a high bounce rate can be the difference between hitting your conversion target or consistently losing customers. A high bounce rate should be considered as 80% upwards.
To accurately measure the bounce rate metric, you need [...]

How to Fix a Website with a High Bounce Rate

Tuesday, 10. 6. 2009  –  Category: SEO

If you have a high bounce rate on your website, you’re not alone. Analyzing the underlying factors which lead to a high bounce rate can be the difference between hitting your conversion target or consistently losing customers. A high bounce rate should be considered as 80% upwards.
To accurately measure the bounce rate metric, you need [...]